Coin Design

Michael Guilfoyle’s coin and medal designs have circulated in countries throughout the world. A coin is a work of art in miniature. It is something of value and should be designed as such. A good coin design should reflect its fundamental monetary purpose but also provide something more. Our designs are original and creative but based on solid foundations of traditional draughtsmanship, balance and artistic excellence. We work in partnership with our clients to create exciting designs that will ensure more sales.

Logo Design

For a new business, getting the company brand and image right could be your wisest investment. A well designed logo and smart stationery will present a professional image of your company to potential clients. It will give them confidence to know that you take your work seriously and that quality of service matters to you. Even well established companies can overlook the way in which they are presented to the wider world. They may have a very skilled workforce and a great product, with high professional standards, but if their logo has been ‘designed’ by the MD or ‘someone in the office’, the public image of that company will be at odds with their true values. This can cause doubt in the minds of potential clients. And lost sales. When introduced to a new business, the first point of contact is normally a business card or a letterhead. We all make subliminal judgements from that first impression: • Is the stationery good quality? • Does the company logo look professional and is it appropriate to the service offered? • Is the contact information laid out clearly? What does your logo and literature say about your company? Guilfoyle Design can present your company’s professional values so that your image matches your quality of service.

Packaging Design

We have designed coin packaging for our clients for over twenty years. Although styles, fashions and materials may change, we always ensure that the packaging enhances the appeal of the sets to young and new collectors. We have designed collector coin packaging for The Royal Mint, The Central Bank of Ireland and The Mint of Norway as well as producing First Day Covers for the Royal Mail.

Print Design

Guilfoyle Design has over thirty years experience of designing for and commissioning print. As numismatic specialists much of our work has focussed on promoting limited issue collector coins through Direct Mail. This method ensures that your communications reach the right audience. Enticing outer envelopes, quality design and photography, well written copy and a clear ordering process converts leads into sales. Aside from our international numismatic clients, we also work closely with local businesses to create eye-catching and effective promotional literature. We will handle all aspects of your company promotion from initial design, copywriting, photography all the way to finished print. We have long established relationships with the best local printers to secure the finest quality and the most competitive prices.